Florin Popa Interim General Manager

Prior Experience:

  • 2015-2019: General Manager Star Brands spa Algeria
  • 1998-2014: Procter & Gamble Central and South East Europe
      Key roles:
  • Commercial Director Balkans
  • Country Manager Associate Director Hungary
  • Country Manager West Balkans
  • 1993-1998: Regional Manager Interbrands Romania


  • 25 years of blue chip/multinational corporate experience
  • International experience managing multicultural teams
  • Assignments in General Management, Commercial Management and Trade Market Strategy & Planning Management
  • Proven track record of building winning teams, turnaround and growing businesses
  • William Davidson Institute at Michigan Business School – executive program
  • Qualified trainer for various leadership, people management and commercial courses
  • Master of science in engineering


  • Developing people and education, reading, sports, gastronomy and wine.


We are here to do the tough job. No role is ever easy to fill, but we are usually called on when you seek that very rare breed of candidate ...



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